- 01
SEO traffic is up. Is it helping the business?
SEO traffic is growing; I want to understand its business value.
- 02
A new website does not automatically make buying easier.
I want a useful change with a justified scope.
- 03
The customer wants to buy. Can they use the website?
Can people understand the offer and complete an action using different ways to navigate?
What you can clarify
Describe a discovery or usability problem and an intervention that could help.