01
The reason to buy
Compare product, occasion and offer.
All concepts
LINEA FORMA
Form becomes a product story.
A visual design exploration, from objects and materials to brand applications.
01THE PROPOSED CONTEXT
Ideas into impact
- For whom
- People interested in objects for contemporary spaces.
- The proposed objective
- Make a design direction recognizable and invite collection exploration.
INDEPENDENT CONCEPTThese are demonstration concepts for fictional brands, not campaigns created for clients. They explore simple creative ideas, messages and promotional formats adapted to different industries and platforms. The visuals were generated with AI under the creative direction of the NOT MORE. team.
THE CENTRAL IDEA
The object’s lines recur in the composition. Material and proportion become reasons for interest.
THE VISUAL REASONING
Neutral surfaces, deep green and coral create contrast. Strong typography gives a contemporary tone.
#183D33#EC593D#EDECE5
02ONE IDEA, DIFFERENT CONTEXTS
The message adapts to where it appears.
The main visual introduces the object; applications explore interior context and identity.
03AFTER THE FIRST ENCOUNTER
Interest needs a next step.
This is a visual concept, not a product specification. A real catalog would explain function, materials, dimensions and availability.
04INSIDE THE CONCEPT
From the idea to each application.
These explorations show how tone, message and composition can change. A creative direction proposes a point of view; an adaptation takes it into another placement. Compare the options and notice what stays recognizable from one material to another.
Every material, by role.
Distinct compositions and placement variants are collected here. Identical copies and equivalent exports are grouped as one visual.
Guide: what does each format do?Direction
Material type
19 / 19 visuals
Key visuals 001
The brand world
1672 × 941 px
Key visuals 002
The brand world
1122 × 1402 px
Digital ads / PPC 003
The brand world
1254 × 1254 px
Social media 004
The brand world
941 × 1672 px
OOH / outdoor 005
The brand world
1600 × 1000 px
Brand & mockups 006
The brand world
1600 × 1100 px
Website & the next step 007
The brand world
1600 × 1000 px
Website & the next step 008
The brand world
1080 × 1350 px
Boards & explorations 009
The brand world
418 × 418 px
Boards & explorations 010
The brand world
418 × 418 px
Boards & explorations 011
The brand world
418 × 418 px
Boards & explorations 012
The brand world
418 × 418 px
PLEASE NOTEVertical visuals for Reels, TikTok and Shorts are static covers. Websites are mockups. Boards and mockups may contain illustrative examples; they are not measured results, manufactured products or print-ready files.
05WHAT WE WOULD TEST
From creative direction to questions we can test.
02
The order journey
Track product selection, abandonment and completed orders.
03
Real value
Include margin, returns and repeat orders in evaluation.
HYPOTHESESThese are evaluation hypotheses for a real implementation. The concept has no measured commercial results.
NOT MORE. / THE NEXT STEP
A communication challenge of your own?
We start with your audience, offer and resources. Then we define the direction and the materials your business needs.
Start a conversation